Across the online businesses I ran, the same problem kept showing up: distributing organic short-form video at scale was expensive, slow, and never guaranteed to work.
So I tried something different. I started hiring clippers inside my niches and having them post content strategically on my behalf. The results outperformed every other channel I'd been running, at a fraction of the CPM.
I went deep on the algorithms, the formats, and what makes a clip actually travel. Then I began building a verified network of clippers across every niche, the kind of operating system I wished I'd had on day one.
That system became ClipUp.